Course Description Gain an understanding of how program evaluation can be gainfully used to improve organisational performance and access to best practice evaluation tools and approaches.
A two-day course for managers and program evaluation practitioners who want to understand and carry out successful evaluations of their programs.
An essential element of good strategy management is the evaluation of programs including strategic initiatives. When carried out well, there are a range of benefits including improvements in initial program design, ongoing identification of areas for program improvement, an assessment of program outcomes and impacts, improved accountability, and an evidence base that can be used to secure program funding.
While there has always been a need for rigorous evaluation of programs and strategic initiatives by organisations across all sectors, this need has become much more apparent over the past few years. This has been most evident in the not-for-profit and public sectors where funding is increasingly tied to the demonstration of outcomes. This Masterclass aims to address this growing need by equipping participants to effectively evaluate their own programs, a critical element in effective strategy management.
i. An overview of strategy management and the critical role of program evaluation ii. What is program evaluation and when should it be undertaken? iii. Evaluation planning and design
Types of evaluation and how to choose the most appropriate approach
Developing an evaluation team
Identifying and engaging stakeholders
Identifying primary and secondary evaluation questions
Developing program logic models
Evaluation capacity building
Developing the evaluation plan
iv. Practical data collection
Understanding the different types of data that can be used in an evaluation
Deciding what is the critical data to answer the evaluation questions
Conducting semi-structured interviews and focus groups
Developing and conducting surveys
Developing case studies and the use of stories
Identifying reliable performance measures
Quantitative data collection approaches
DAY 2 v. Data analysis
An overview of data analysis
How to choose the appropriate methodology
Analysing qualitative data
Analysing quantitative data
Developing and using control charts
Cost effectiveness and cost benefit analysis
vi. Reporting the evaluation results
Evaluation reporting options
How to attractively and meaningfully present qualitative and quantitative results
Development of recommendations
Communicating the findings
vii. Using the findings to make a difference Who Should Attend & Why
Organisational leaders, people involved / to be involved in program evaluation, performance analysts.
Gain the relevant knowledge and practical skills to be able to oversee and implement evidence-based program evaluations.
This masterclass is conducted in an interactive manner with group-based brainstorming and hands-on exercises. Extensive use will be made of case studies and, where appropriate, participant programs.